How do I access the Multitouch Influencer reports?

The multitouch influencer reports summarize the performance of different marketing attributes with respect to the CrSTAL milestones. 

Guide to marketing attributes and the CrSTAL milestones.

 

A. Go to: Performance AI ➡️ Multitouch Attribution

 

B. This will open the Multitouch Attribution sub-menu:

a. Click on Multi-Touch Influencer Reports.

b. This will open the list of reports under Multi-touch Influencer reports. 

 

Navigate to Multitouch Influencer Reports - 1-1

 

Next:

How do I access the CrSTAL Efficiency by Source reports?

How do I access the Efficiency report?