The CrSTAL by Source reports under Performance AI have graphic representations of the efficacy of different marketing sources in bringing in leads with respect to the CrSTAL milestones.
Guide to marketing sources and the CrSTAL milestones.
A. Navigate to: Performance AI ➡️ Lead Gen Analysis ➡️ LGA Dashboard.
B. This will open the LGA Dashboard sub-menu.
a. Click on CrSTAL by Source.
C. This will open the CrSTAL by Source reports, which include:
a. A showcase of the top sources and the number of leads they bought in with respect to
the CrSTAL milestones.
b. A bump chart about the performance of the top sources over the CrSTAL
milestones.
c. A bump chart about the performance of the top sources over a given period of
time.
Next:
How do I use the CrSTAL by Source reports under the LGA Dashboard?