The CrSTAL by Medium reports have graphic representations of the efficacy of different marketing mediums in bringing in leads with respect to the CrSTAL milestones.
Guide to marketing mediums and the CrSTAL milestones.
A. Navigate to: Performance AI ➡️ Lead Gen Analysis ➡️ LGA Dashboard.
B. This will open the LGA Dashboard sub-menu.
a. Click on CrSTAL by Medium.
C. This will open the CrSTAL by Source reports, which include:
a. A showcase of the top sources and the number of leads they bought in with respect to
the CrSTAL milestones.
b. A bump chart about the performance of the top mediums over the CrSTAL
milestones.
c. A bump chart about the performance of the top mediums over a given period of
time.
Next:
How do I use the CrSTAL by Medium reports under the LGA Dashboard?