How do I use the By Event Report page?

Note: Reports by event can be viewed at the Org and Sub-org levels.

A. Navigation:

a. To view reports at the Org level - Go to Journey AI Suite> Select Org > Click Events> click the Reports menu.

b. To view reports at the sub-Org level - Go to Journey AI Suite> Select Sub-Org> Click Events> click the Reports menu.

B. By Event Report:

🔹At Org Level :

a. The By Events report at the org level shows the report of all the events of one property at a time.

b. Properties, date range, and Status can filter the reports.

c. To view a report for an event, click the View Report tab.

🔹 At Sub-Org level:

a. The By Events report at the sub-org level shows the report of all the events of that property at a time.

b. The reports can be filtered by Date range and Status.

c. To view a report for an event, click the View Report tab.

C. By Event Report Overview:

🔹The Event reports have two segments.

🔹The first segment gives the following data for the event.

a. The Event name, Event schedule, and Status.

b. Sends: Number of emails sent.

c. Capacity - Number of people who can be accommodated.

d. RSVPed - Number of people who RSVPed in the event.

e. Waitlisted - Number of people who have been waitlisted due to total capacity

f. Canceled - Number of people who have canceled RSVP.

g. Attended - Number of people who attended the event.

h. Not Attended - Number of people who have not attended the event.

🔹To save the reports under the My Analytics page, click the star button at the right-side top corner.

🔹 The next segment is the Drilldown by Event Emails segment.

🔹It appears in the Tiles View and gives the following analytics of the emails.

a. Email Name - The name of the Email.

b. Number of Unique Sends - Number of contacts the Email was sent to.

c. Sent Date and Time - The date and time the Email was sent.

d. Sent To - The audience list to whom the Email was sent.

e. %Unique Opens - The Open Rate of the Email.

f. %Unique Clicks - The Click-through rate of the Email.

g. %Unsubscribes - The unsubscribe rate of the Email.

h. %Bounces - The bounce rate of the Email.

🔹View of this segment can be changed from a Tiles view to a Tabular view by clicking the Button at the top right of the panel.

🔹On Tabular View, Reports can be filtered and sorted by each column and downloaded.

Next:

How do I use the Event Contact List Report page?