The Google Ad Accounts Mapping page allows you to map your Google ad accounts with specific properties.
A. Navigate to: Performance AI ➡️ Settings ➡️ Google Ad Settings ➡️ Google Ad Accounts
B. This will open the Google Ad Accounts Mapping page, where the first list is a list of names
and emails associated with the Google ad accounts in your organization:
a. The first thing in the list is the name associated with the Google ad account.
b. The second thing in the list is the email associated with the Google ad account.
c. You can use the Refresh button to see if any changes have been made to the Google ad
account.
d. You can use the Delete button to delete the association with the Google ad account.
C. Right below the list is a table that maps your properties to the Google ad accounts and related
campaigns and conversion actions.
a. The first column lists the property name.
b. The second column lists the customer name associated with the property.
c. The third column lists the Google Ads Campaigns associated with the property.
d. The fourth column lists the conversions associated with the Google ads for the
property.
e. Let's take a closer look at the property in the second row the customer name is
named in the second column.
f. The View Conversion button brings up the next table, which lists down all the
conversion actions and values associated with the property.
g. The first column of the second table lists the type of activity.
h. The second column lists the Conversion Action Name, the name of the conversion
action in your Google ad account.
i. The third column lists the Conversion Value associated with particular conversion
j. The fourth column lists the View Through Lookback Window or the amount of time
Performance AI will look back through Google ads for these conversions.
k. Let's take the conversion action of pms_Application, the conversion associated with submitting an application to the property.
• The conversion action name in Google ads in Hyly_application.
• The conversion value associated with the conversion is $1617.83.
• The amount of time in View Through Lookback Window is 30 days.