How do I use the reports under Conversion Performance?

The Conversion Performance reports summarize and benchmark the performance and velocity with which you take your prospects from one CrSTAL milestone to another against other Multifamily organizations. 

Guide to conversion rate, conversion velocity, and the CrSTAL milestones

 

A. Navigate to: Performance AI ➡️ Conversion Performance

 

B. Under the Conversion Performance reports, there are:

a. Under Rate Analysis, there are the Conversion Rate reports which benchmark your

    rate of taking prospects from one CrSTAL milestone to another against other Multifamily

    organizations. 

b. Under Velocity Analysis, there are the Conversion Velocity reports, which

    benchmark the speed with which you take prospects from one CrSTAL milestone to

    another against other Multifamily organizations. 

 

Conversion Performance Overview - 1

 

Next:

How do I access the Rate Analysis and Conversion Rate reports?

How do I access the Velocity Analysis and Conversion Velocity reports?