Hayley is designed to provide consistent and continuous engagement to prospects.
Here, we break down Hayley's essential features and explain why each one is important.
A. 24/7/365 Availability
Hayley, the AI agent, is operational 24/7/365 and answers every query through chat, email, and phone. Hayley responds to all forms of communication, engaging and answering prospect queries every step of the way.
B. PII Protection
Hayley uses a specialized private large language model (LLM) that is tailored for multifamily settings. Unlike large-scale public models like ChatGPT and Claude, where the data is stored in public clouds (and can expose PII data), the private model protects PII data by storing it in a private cloud.
C. Compliance with the Fair Housing Act:
Hayley adheres to the Fair Housing Act, ensuring that every interaction is inclusive and legally compliant. This protects the property management company from legal repercussions and establishes a respectful and fair communication environment for all prospects.
D. Bilingual Interactions
Hayley can interact in both English and Spanish, ensuring effective communication across different linguistic backgrounds.
This capability is crucial to accommodating a diverse prospect base.
E. Accurate Lead Attribution:
Hayley uses an advanced data fabric to accurately analyze and tag each lead's source. This system distinguishes between actual lead-generating sources, like internet listing services (ILSs), Google Ads, or organic searches, and assist tools such as chatbots and mailbots. This prevents misleading attributions and enhances the effectiveness of marketing strategies.
F. Fast and Precise
Hayley gives faster answers than other AI tools because it's built on a smaller private LLM. This means that, unlike public LLMs, it has to search through a smaller space to give out the answers.
Plus, since this model is training on Multifamily-specific data, the answers are specific and precise.
G. Maintaining Continuity Across Platforms:
Hayley maintains continuity across different chat, email, and phone channels. Details provided through one channel are remembered and utilized in others, providing a coherent interaction experience for users.
H. Simple and Easy Setup:
Hayley is implemented through a zero-lift process. It also integrates with existing prop-tech, making the process easier.
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